Apple is the company that has changed the world of computing and entertainment. That’s through a unique kind of PC, through the iPod, then the iPhone and most recently the iPad. This is not to mention the implausibly slim, trend-setting Macbook Air laptop.
Driven initially by Steve Jobs and now by Tim Cook, Apple possesses a unique ability to combine design and computing expertise. The advert that launched the original Mac – directed by Ridley Scott – emphasised that these were the computers that would set people free from the drudgery of everyday life. It was a bold claim then but now Apple’s products, alongside those that they have spawned from other companies, can make serious claims to have revolutionised the lives of billions.
To read more and view the Apple product timeline, click here…
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